Medium format
Larger film for smooth tonal transitions and shallow depth.
Mood and effect
Luxurious, rich, fine-art.
When to use it
Luxury campaigns, portraits.
Photography reference
Hasselblad and Pentax 67 fashion work.
Prompt it
Works in Midjourney, Nano Banana, GPT Image and Flux. Swap the subject for your own.
What usually goes wrong in AI
Too digital. Add 'film tonality'.
Questions
What is medium format in photography?
Larger film for smooth tonal transitions and shallow depth.
When should I use medium format?
Luxury campaigns, portraits.
How do I prompt medium format in AI images?
Name it directly and describe its visible result: "shot on medium format Pentax 67, smooth tonality, rich detail". It works in Midjourney, Nano Banana, GPT Image and Flux.
Why does my AI medium format look wrong?
Too digital. Add 'film tonality'.
Generate medium format for your own product or model
Describe your subject, stack up to four looks, get an editorial image in seconds. Pay as you go.
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